Four days of dialling, funnelled down. Each step is a plain count — no adjustments.
We checked 138,245 individual field values against the rulebook each agent was given. Most were fine. Here is the split.
When nobody speaks, the rulebook says to mark the lead "Not Sure", callback "No" and sentiment "1". The AI does exactly that on the large majority of silent calls. That part is working, and it is worth saying so before the criticism.
On silent calls the AI correctly says it isn't sure about the lead — but then fills in other boxes anyway: which exam they're preparing for, which city they're in, how interested they are. Nobody said any of it. 2,003 of the 7,204 silent calls carry at least one detail like this.
Even where the person did speak, 2,049 of the 10,285 conversations — one in five — have at least one field that contradicts the rulebook. Usually the person said very little and the AI read far more into it than was there.
These are genuine calls from 12–15 September. Nothing is edited except trimming the agent's longer speeches.
This is the pattern behind the complaints. A lead says one word to confirm who they are. The AI treats that as a conversation, marks them Qualified, scores the mood, and fills in a subject they never mentioned. A counsellor then rings someone who has shown no interest at all.
Two numbers matter more than the rest, because they are the ones that send a human to make a phone call.
Across all connected calls. "Checked" is how many times we could judge the field against the rulebook; the percentage is how often it was wrong.
| What the field records | Wrong | Checked | Wrong % |
|---|
The big-volume fields are mostly fine. It is the smaller, more specific questions — which exam, are they interested in admission — that the AI guesses at rather than leaves blank.
This one is ours to fix, not the vendor's. Across 71 agents there are eight different written definitions of what makes a lead qualified — and some flatly contradict each other.
Why this matters. A "Qualified" lead from one agent is not the same thing as a "Qualified" lead from another. Comparing qualification rates between institutions right now is meaningless, and some of what looks like the AI getting it wrong is really our own settings disagreeing.